Some preliminary feedback on our reports suggests that we may need to make two forms of reports, one for HNIs and one for corporate donors. The HNI reports need to be shorter and more anecdotal. The corporate reports need to be closer to financial disclosures.
We have generally leaned toward the corporate model, shying away from photos and anecdotes because we don’t want to encourage that type of behavior. Also, it is difficult to verify such stories unless we actually listen and make a record of those stories. It would be great if we could, but given our resource limitations, we are trying to figure how to “humanize” our reports without having to reply on the NGOs for their stories because we can not be 100% certain that they are correct.