Welcome to the Charitable Measurement Initiative!

The Charitable Measurement Initiative is a collaboration of people and organizations that are deeply committed to the belief that social change organizations can mobilize significant new and better investment if they are able to implement a measurement reporting framework that credibly communicates their real impact to donors. The Initiative is directed by GiveIndia and calls on the resources of pilot program partners Keystone Accountability, Global Giving, and New Philanthropy Capital, as well as many other organizations committed to social welfare.

The process began when we decided to combine our previous experiences in humanitarian and charitable work with our current work as corporate lawyers. We sought to find a group in India that was looking to incorporate capital markets/securities concepts in reporting and analysis to create more valuable and transparent information.

Thankfully, we were put in touch with GiveIndia. Give discussed the idea of running a pilot program implementing the Keystone framework developed by Keystone Accountability to see if we could help organizations more clearly articulate the outcomes they wanted and better communicate their actual results to donors. This was exactly what we were hoping to do and gladly agreed to donate a year of time to making this work.

While we were in London, Give put us in touch with Keystone Accountability and New Philanthropy Capital. After many meetings throughout the spring and summer, we arrived at our joint creation – the Charitable Measurement Initiative – and a plan as to how we would seek to help NGOs in India become more transparent, responsive, and efficient, as well as help donors become more engaged and involved.

Monday, January 21, 2008

NGOs Complain About Donor Practices

After meeting with NGOs throughout India, we have heard numerous complaints from NGOs about donor practices. These complaints often relate to practices that impair an NGO’s ability to effect social change. Many of these problems in the donor/NGO relationship, we believe, will be alleviated by the reporting practices CMI endorses.

Over-Steering

One practice often complained of is what we like to call "over-steering" or "back-seat driving" of an NGO. This occurs when donors use their money to demand NGO take on certain new activities or different operations. NGOs explained that donors contacting them are often willing to commit significant funds, but only if the NGO takes on a project or cause that the NGO did not previously engage in. We have one example that borders on the absurd: an education-focused NGO was offered large funds provided that it do HIV/AIDS work as well. When large enough funds are offered, many NGOs will except on the condition of doing new types of work.

Projectization

Donors often demand that a NGO tie donations to one of the specific projects, or one of the many activities that the NGO does. NGOs are thereby forced to distribute funds unevenly throughout the NGO’s operation. This does not give NGOs the resources they need to effect complex social change. In extreme cases, NGOs are forced to borrow from one project to keep the NGO afloat. NGOs tell us that only the rare, well-informed donor understands that developmental organizations cannot continue efficiently if they are separated financially into tiny parts, some well financed, while others go bankrupt.

One-Off or Limited Duration Funding

NGOs also complain that they need to constantly seek new donors because too many of their supports make only one-time or limited duration donations. NGOs believe that donors want to constantly find new causes to support. That is not in itself bad, but it is not conducive to effective development work, which requires a steady stream of funds from life-long donors, year in year out.

Sunday, January 20, 2008

How Effective Are the Credibility Alliance/Give Guidelines?

One thing we have been asked to trace is the effectiveness of the Credibility Alliance and Give Guidelines for NGO listing. We will be evaluating our experiences on this and you can expect a long entry or link to a report on our opinions as to what guidelines help groups perform better, which ones help donors gain confidence, which help to insure that only “good” NGOs are listed/recommended, and which are overly burdensome or not useful (possibly even harmful).

Friday, January 18, 2008

NGOs' Opinions of the Methodology

The Keystone methodology requires lots of resources and effort from NGOs. The problem in India is that NGOs operate on a thin line. They have small budgets, and limited staff and as we are seeing can hardly do what we are asking of them if we did not do lots of the work and hand holding.

And the closer I get to these NGOs the more I realize that they fall into two groups: (1) NGOs that see this as a fundraising effort; and (2) NGOs that see this as a fundraising effort that will also help them to think strategically about where to go. This is fair because frankly without the carrot of funding, they would be expending way too much energy and money to justify their use of resources.

I’ve said this before, but am still worried that the NGOs are not seeing the value of the methodology. I still think it is highly valuable and the problem is with us not being able to explain it well enough. While the groups assure us that they do get the value, I am not sure if this is honest. It could be that they will appreciate it only after they do their feedback reports and see how they are becoming more efficient and that it also has the added benefit of funding. But what happens if the funding falls short?

Wednesday, January 16, 2008

Will NGOs Benefit from the Information Created?

CMI suffers from certain limitations in our abilities to do everything that we want. We are two people, and though we get support from our wonderful partners, we are the ones that have to travel India, meet with groups, lead discussions, draft and edit reports, meet with donors, be our own PR firm, and handle much of the cost. As a result, we just can’t get everything we want done.

I mention this because if we had greater resources we might have a different view, but at the moment I am of the view that the methodology is better for academic purposes than NGOs (at least in India).

The results of the methodology – or at least one result – are validated impact reports. This will show the NGOs and donors and others how the NGOs are achieving the aims they seek. The problem is that lot of the NGOs are trying to do some form of this but don’t have the time to track it and devote resources throughout the year.

My fear is that they will go through all of this and produce this information but won’t or can’t (because of resources) devote energy to appreciating the value of the data. And in the end, this data will all be useful for academic interests – papers on whether impact reporting is something NGOs are interested in and whether mapping outcomes helps NGOs focus.

Monday, January 14, 2008

Donor Input on the Style of the Reports

We spoke with a couple of donors and they seemed to support what the NGOs said. The maps are not helpful without a connection to current activities or something indicating percent of time devoted to each activity. Because putting percent of time could be disingenuous we are working on ways to put current activities into the maps. Our current way is by putting in arrows to each prerequisite the activities target. That should helps how what is being done, what is being planned for in the future, and what isn’t being done or even considered. This should help donors and NGOs.

Saturday, January 12, 2008

Reports Need to Connect Activities to Outcomes

We have been working with the maps we created to reflect the current activities a bit better. Initially, we were drafting theory of change maps that mapped outcomes and paths to get there but shied away from reflecting what the NGOs currently are doing. One fear was that they would then see that and try to reformulate their maps, either immediately or in future versions, based on that information and lose track of the outcomes they wanted to bring about. But without some time to current activities it seems hard for NGOs to see how to bring about the outcomes or refocus on things they will have to do. They also tell us that donors will want to see that information or at least percent of time devoted to current activities.

We plan to check with some donors to see what they think.

Wednesday, January 9, 2008

Indian Donor Preferences

I have met with a couple of corporate representatives from banks in India and they suggested that we might have a problem in India. We have noted that the middle class here seems to resent efforts to help the lower middle class or poor that do not also in some way help them. I am sure this is not unique to India. What is troubling though is the banks seems to fear what the public might think of what they do and say they will shy away from certain activities. They are much more like to sponsor activities that support supplemental schooling through sports activities, dramas, food, etc. that would help a group but not be seen as providing resources that their customers would also want. I am not sure if this is a widespread belief but the people I discussed this with did represent major banks and do donate large sums (especially under Indian standards). I also fear that if this is the case, then getting funding domestically for sustainable development might also be tricky.